Sir Stelios delivers tasty toppings to London with expansion of www.easyPizza.com
posted: Mar 14, 2008

Pizza lovers across London are set to enjoy top value meals following today’s announcement of the expansion of www.easyPizza.com throughout the Capital.

News of the pizza service comes from Sir Stelios Haji-Ioannou, serial entrepreneur and founder of the easyGroup companies (www.easy.com). The extended coverage will enable delivery of great tasting, great value pizzas to more than 90% of the Greater London area.
 
With a range of six pizzas, including the specially created El Stel, easyPizza works on the same basis as other easy.com brands - so the more pizzas you buy the more value you get.

Pizzas cost £5.39 for a 30 cm/11.5 inch pizza – which is enough to feed two. If you buy two they cost £9.95, three come in at £14.50 and five pizzas cost a great value £22.95.
 
Sir Stelios, said: “Opening across London has been a long-sought goal and we’re happy to be able to provide our pizzas to the vast majority of the city.
 
“easyPizza is all about having fun with friends and enjoying yourself – you order online and the pizza is brought straight to you, no hassle and no fuss. If London is a success we will be looking to take this option to every city, town and village in the UK.
 
“All my brands are about providing for the many not the few and almost everyone likes pizza!”
 
The business structure has changed since the original easyPizza concept was created in 2004. Preparation has been key in re-engineering the business and in delivering reduced prices. All the easyPizzas are made in central kitchens using a range of high quality toppings.
 
Not only do the pizzas win on quality, there is also a guaranteed consistently high standard of service.
 
easyPizza is not available on the high street, and so does not cater for “walk-up” trade or other collections - it is a delivery service only. This means that the money easyPizza saves on its premises, by avoiding the relatively high cost of high street rents, allows it to deliver top quality, great value pizza.
 
As with all easyGroup companies, customers can buy their pizzas exclusively online from... www.easyPizza.com